Essay --

CHAPTER 1INTRODUCTION1.0IntroductionThis chapter presents the problem statements, objective of the study, theoretical framework, significant of the study, and scope of the study. According to William J. Stanton, the definition if advertizing is consist of activities involved in presenting to an audience a non- private, paid-for message about a product or organization. Advertising is used to communicate with the present and potential customers. Advertisement is a non personal communication because the communication involved in mass media. The publicizing provides information about the sign, products qualities, and place of availability of the product. The information should be carry through and true. Advertisement is essential for both the sellers and buyers. In the modern age of production, the manager can push the sale of their product adjoin with great advertisement. Every firm has advertising that need to tough competition in the market and adapt the fast changes with the new technology to gain more customers. A good advertisement involves creativity and high imagination that matches the expectation of the customers. According to World Health Organization (WHO) stated that the meaning of health is a state of a love physical, mental and social well-being and not merely the absence of disease or infirmity. Health advertisement was done to persuade people to more cephalalgia about health and buy product that give benefit on their health. 1.1Problem statement Health advertisement gives trespasss on customer purchasing behavior. The impact of the advertisements is more on television than the print media or radio. The problem is nowadays marketers neglect the important role of health advertisement on buying mannequin of cus... ...n they watch the health advertisement. This helps the indus sift to make the advertisement more attractive and make the customer remember the advertisement. When the advertisement was successfully, the customer would like to buy and try the new product. Then the customer ordain aware of this product and the sale of the product will increase thus the profit of the company also will increase.Besides that, the customer or community also will alert about their health. The health advertisements evoke awareness of the important of healthy lifestyle. For example advertisement about stop smoking for avoids disease such as heart attract. When all the community has a good condition of health can increase the standard of life. They can focus on their job and the productivity of the worker can be improved. The company can reduce the cost to pay to the employee for the medical fee.

Dell :: essays research papers

Brief Background SummaryHow would you like to take a $1,000 investment to start a company and turn it into 41 billion dollars revenue producing enterprise in just twenty years? Im sure everyone would, but it became a reality for one man, Michael dingle. Michael dell is the current CEO of Dell, Inc, one of the largest companies in the world. He started this company back in 1984 with just $1,000 at the geezerhood of 19 and now at the age of 39 he is the fourth richest man in America. (DuBrin 313) Mr. Dell became the youngest CEO of a company to have their company ranked in Fortune 500. (Dell yearbook Report) Today, Dell Inc. is ranked incredibly number 125. Dell Inc., which is located at Building 2 One Dell Way, Round Rock, Texas, is one of the premier companies in computer products and services. The company current employs approximately 46,000 people and is the biggest online seller of computers. Dells primary products include enterprise systems, household PCs and notebook comput ers. They are withal currently trying to expand their way into the printer commercialise even further. He started with the idea of taking plain computers and adding parts to it to make it a more than appealing to computers buyers. Dell hired a small staff and began selling his machines over the phone and through the mail. Several years later he created the industrys first on-site service program, in which the repair technician visits your office or home. (DuBrin 313) Problem IdentificationIn creating a multi-billion dollar company there were issues and problems that had to be identified and made. In being such a rapid growing company, Mr. Dell had to fill up his company with top professionals and visionaries that could continue the success. The company needed to find ways to stay competitive and stay focused on their vision. For a company to stay growing at the pace they were, which was rough 50 percent a year in the 90s, it needed to continue to add strong employees and keep the motivation going.In the computer market there are a lot of competitors, just waiting for someone to make a mistake. The fight over market share is very competitive. Dell needs to stay very aware of their business competition and what they are doing. I think that Dell has done very well picking up most of the trends and consumer needs to come out with new ideas, to stay on top.

Free Great Gatsby Essays: Philosophic and Political Contexts :: Great Gatsby Essays

The Great Gatsby  Philosophic and Political Contexts Attempting both(prenominal) a sustained clam up reading of the novel, and the relocation of that reading within wider philosophic and political contexts, one must hence consider the impact of a broad mystical variance of Western thought upon Fitzgeralds political analysis. For while it is a commonplace that Fitzgerald was fascinated, by means ofout his life, with what is variously conceived as the nonesuch, the Dream, inspiration, the visionary, or Desire, a tradition with which the book opens, the political uses of the ideal have largely escaped notice. It seems hard to believe in our period, when a three-decade lurch to the political Right has anathematized the word, but F. Scott Fitzgerald once, rather fashionably, believed himself to be a socialist. or so long time before, he had also, less fashionably, tried hard to think himself a Catholic. While one hardly associates the characteristic setting of Fitzgeralds nove ls, his chosen kingdom of the epicurean fabulous, with either proletarian solidarity or priestly devotions, it is clear that a tension between Left and religiose perspectives structures the very heart of the vision of The Great Gatsby. For while Gatsby offers a detailed social picture of the stresses of an advanced capitalist culture in the early 1920s, it simultaneously encodes its American experience, at key structural moments, within the mitigating precepts of a mystic Western dualism. Attempting both a sustained close reading of the novel, and the relocation of that reading within wider philosophic and political contexts, one must therefore consider the impact of a broad mystical strain of Western thought upon Fitzgeralds political analysis. For while it is a commonplace that Fitzgerald was fascinated, throughout his life, with what is variously conceived as the ideal, the Dream, inspiration, the visionary, or Desire, a tradition with which the book opens, the political uses o f the ideal have largely escaped notice. Fitzgeralds excitably visionary sensibility, nourished in high school years by Catholic mysticism, fashioned him into a superbly perceptive critic of the appropriation of human need of the ideal by developments in American capitalism in the 1920s. In response to economic crisis in the early years of this decade, the national advertising media developed and promoted a new cult of glamour, seeking through its allure to create a mass consumer market and revivify the foundering work ethic. Fitzgeralds entrancement by the suggestive power of beauty sensitized him both