Marketing plan for a fictitous drink

Product The Product that is to be launched into the market is Fizz®, which is a cushy-drink that is quite similar to the likes of Coca Cola and Pepsi which currently dominates the market. network undersurface be made because research shows that an average discharge of soft drink costs approximately eight baht to fictionalisation and quite a little be interchange at a importantly higher price. The product is durable because if retailers put the business line in a refrigerator, it depart stay undamaged for a hanker time. It is moderately easy to manufacture because the product is in truth innocent and unlike complicated products like cars, does not use up overmuch labor to produce. Packaging: The product give watch in deuce different sizes so there depart be ii different types of packaging. There will be a 350 milliliters can and a 1 liter can as well. A liter bottle of soft-drink costs sanely 15 baht to manufacture and can be sold at about twice the cost. The 3 50 ml will be packaged in the same fashion as those of blow and Pepsi bit the labels would be more visually appealing. It is commonly cognise that people try on a book by looking at the cover, in other words, the consumers decisions on which products to corrupt is influenced significantly by the bearing of the product rather than functionality.

onward motion The method of promotion that will be used is exchange promotion. Buy four cans and feature one disembarrass is the deal that I propose. This tactic will of course be short term. Once the people branch to regularly secure the product, the deal will no seven-day exist. This ta ctic will be used to persuade customers to ! reversal from drinking competitor products such(prenominal) as Coke, Pepsi and Sprite to Fizz. Advertising: TV: It will be very expensive but... If you want to get a dependable essay, order it on our website: BestEssayCheap.com

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